Cosmetics influencer Jeffree Star shared a scathing review of Hailey Bieber’s skincare brand Rhode on TikTok – and ended his video by throwing the model’s products in the trash.
Bieber (née Baldwin), who is married to pop star Justin Bieber, has been using social media to promote her brand for the past few months. She follows a long line of celebrities who have entered the beauty market.
Star built his brand through makeup tutorials and reviews on YouTube and has his own cosmetics and skincare lines. He shared his thoughts on Hailey Bieber’s products in a TikTok video that has apparently since been deleted. “OK, so the packaging is so boring,” said the 37-year-old star after revealing that she had received the grey-wrapped products in the mail.
Referring to Hailey Bieber’s alleged feud with Selena Gomez, her husband’s ex, Star added, “In this house we are Team Selena and we were Team No Bullying.”
Pointing to a picture of Bieber, 26, that was included in the pack, Star continued: “And then I open it and, girl, she literally looks like she’s about to die. Like, focus. Oh my god, that face is like, “Why did I do that? Why did I start a skin care brand?”
In another swipe at Bieber, whose father is Hollywood actor Stephen Baldwin, Star said, “So if you’re privileged and you’re using dad’s money and you’ve never worked a day in your life, I guess that’s what.” we do. do again.
“Okay guys, I don’t even know what to say. This is so boring. For once, I’m not even trying to be funny.
Star then held the package over his kitchen trash can as he said, “So we’re going to slip today’s review… wait, it doesn’t even deserve a pink trash can.”
Star cut to a shot of him tossing Hailey Bieber’s products into an outdoor trash can, concluding, “And just like Shawn Mendes said, ‘Bye!'”
While the video has since apparently been deleted by Star, it was captured and shared on Twitter, where it has divided users of the social media platform.
Some sided with the star, while others wrote that the influencer’s post also portrayed bullying.
news week emailed a Hailey Bieber representative for comment.
Gomez, 30, and Justin Bieber, 29, were first romantically linked in 2010. They dated on and off for several years before finally separating in March 2018.
Canadian-born “Sorry” singer Justin Bieber soon began dating then-Hailey Baldwin, with the couple tying the knot in September 2018. By Us weeklyThe couple previously had a brief relationship as of December 2015.
Hailey Bieber was recently accused by Gomez supporters of smacking the singer in a series of Instagram Stories. Some of Gomez’s fans have also accused the model of dragging her friend Kylie Jenner into the apparent feud.
As the online drama escalated, Gomez announced during a TikTok Live, “I’m going to take a second off social media because it’s a little bit silly. I’m 30 and too old for this. But I love you so much and I’ll see you guys sooner than later.”
At the Rolling Loud festival earlier this month, a crowd sang “F*** Hailey” after her husband Justin Bieber wrapped up his surprise performance with Don Toliver.
Feud rumors flared in February when fans accused Hailey Bieber of being a “mean girl” after she posted a video with friends Jenner and Justine Skye. In the clip, the trio lip-sync to the audio: “I’m not saying she deserves it, but I’m saying God’s timing is always right.” medication had increased somewhat.
That same month, speculation of a feud escalated when Gomez shared in a TikTok post that she had “accidentally laminated.” [her] eyebrows too much.”
Jenner then posted a photo of herself to her Instagram Stories with the caption, “That was an accident???” written above her eyebrows. She later shared another story that showed a screenshot of her on FaceTime with Hailey Bieber; both held their cameras close to their eyebrows.
Gomez fans thought they were teasing the musician and Only murders in the building Star, but Jenner pushed back on such suggestions.
“That’s enough” Jenner, 25, commented on TikTok about the incident. “No shade towards Selena, and I didn’t see her eyebrow posts! You guys are making something out of nothing. That’s silly.”
Gomez added: “Agreed @kyliejenner It’s all unnecessary. I’m a fan of Kylie!”
Hailey Bieber has admitted she ended up in a “really dark” place due to targeted social media attacks from Justin Bieber and Gomez fans.
During an appearance on Alex Cooper Call her daddy Podcast in 2022, Hailey Bieber was asked if she or her husband had ever asked Gomez to urge her fans to stop attacking her.